Brazen pop. Cheeky Baroque. Rude Love. The Rinse are a tug-of-war between London and Brooklyn, dance and rock, brains and loins. But you’ll forget to worry about just what their deal is the minute you join them on the dancefloor. Will Bates moved to Brooklyn from his native London in 2002. He had spent the last few years making dance records and writing music for TV, and was ready to try something dirtier.